Category Archives: Promoting Your Work

The Missing Piece: Why Marketing Rules are Not Working

I’m currently working with a client on her marketing strategy – which is fun! And it made me realise something more clearly: When I help her understand what marketing is for her work, the nitty gritty rules are different than … Continue reading

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Why Being Sensitive to Energy can make it Scary to Run an Online Business

Full disclosure: I’m an empath. That means I am ridiculously aware of the emotions and thoughts of people I interact with – whether up close or at a distance. It is no longer a source of overwhelm like it used … Continue reading

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3 Big Reasons to Choose a Focus (niche) even if you really don’t want to

  Helping everyone sounds great, right? And I’m pretty sure that that special thing you do would help lots of different people. How could you possibly choose a niche and narrow down?     So here are three big reasons to … Continue reading

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3 Ways to make Free Offers Work in your Sensitive Business

Of course, most of the time, it can’t. If you’re of the “let’s save the world, and let’s do it now” persuasion, you might be more than ready to ditch long-term sustainability. You just want to invest in the wellness … Continue reading

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